Marketing Excellence

Why Profitability is Paramount

April 12, 2012

I love profits. Profits mean you’re doing something right. Profits indicate that people are willing to pay a premium for your products or services. Perhaps you are meaner and leaner, stronger and more agile, or more innovative and responsive than your competitors. Regardless, profits mean a good chunk of customers chose you. Ah, free choice. […]

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Hail The Nemesis: Why Competition is Good

April 3, 2012
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I was brought up to compete against no one but myself, to measure all effort and output against my own potential for excellence. It is a great way to live, and I certainly recommend it. Being concerned or even distracted by another’s performance seems like that, a distraction. But it is clear to me that […]

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The Pursuit of Excellence, and Flavor

March 22, 2012
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Making the Synapses Fire with Satisfaction What is this “excellence” that drives me, and others, to achieve great things? I have written of it before in “On Excellence and Winning” and I use it as my tagline since it literally represents “ME” – what I strive to deliver – Marketing Excellence. Excellence and the desire […]

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On Excellence and Winning

March 22, 2012
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I’m just a fan of excellence and winning. More than a fan, it’s what drives me – the idea, the standard of behavior, the outcome. When you know what you are reaching for and why it matters, what more do you need? A lot more. You need focus, discipline, standards and principles. You need a […]

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What to Expect from ME

March 21, 2012

The Pursuit of Marketing Excellence, An Adventure First of all, thank you for taking the time to read my first blog post. I’m thrilled to be writing to you today, and even more excited for the future. ME stands for Marketing Excellence and is my promise to clients. I help clients achieve profitable business growth […]

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