Customer Research

Simple is Good

by Heather Hughes on November 1, 2016

Ever been asked to do a survey? Click here, please. Spend your time, please. Go through multiple screens, please. Win a prize, maybe. Don’t get me wrong. I love surveys. I started in the survey world in high school. It was good money, calling people and getting their ratings of the produce and bakery at […]


I posted my first strategic marketing tip gleaned from puppy training last week. Here is tip number two – know your audience. Tip 2. Know Your Audience I’ve been told twice now that Aussies are sensitive dogs. They don’t respond to harsh, dictatorial commands, or, as I’ve learned, to frustrated pleas. Rather, they respond to […]