by Heather Hughes on December 1, 2016
I wonder if most marketers think in-depth about the contact center and customer service experiences when they map, model, and work to optimize customer experiences and the customer journey. Maybe we should get more involved. Over the last few years I’ve worked with a SaaS / cloud contact center software leader. Their research has revealed […]
by Heather Hughes on October 21, 2016
Is your marketing automated, agile, or energized? Perhaps all three. It occurred to me as I was working out to my boxing video that I move much better on the balls of my feet. When I started kickboxing I was flat footed, and exhausted. Watching the instructor I thought, wow, look at how he moves […]