April 2012

Moneyball the movie is now playing on Starz, and I watched it last weekend. It was even more instructive and touching the second time. The story is nuanced with many layers of meaning for business and for life. Interestingly enough, the scene that got me the most was nowhere to be found in its entirety on […]

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All Things Excellent

by Heather Hughes on April 24, 2012

One Inspiring Night: The Miles Davis Experience This is the first post in a series that will present all things excellent, as derived from dedication, passion and focused discipline. Last fall my husband and I had the distinct pleasure of experiencing “The Miles Davis Experience: 1949-1959”. Man, did that night exceed our expectations! It was […]

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Friedrich von Wieser

Opportunity Costs on the Road to Greatness

by Heather Hughes on April 19, 2012

What Business Leaders Can Learn from Three Simple Questions and Friedrich von Weiser Perhaps the most successful brand transformations I’ve worked on over the years started with three simple questions: Where are we today? Where do we want to go? How are we going to get there? Answering these questions decisively is a necessary challenge. […]

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Caution: Object is Closer than It Appears

April 18, 2012
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Why Marketers Need to Quickly Locate the Ball and Get Ready to Swing, Or, How to Beat the “Illusion of Hop” David Robertson’s extra long pitching stride got me thinking. Robertson’s fastball clocks in at 93 miles an hour, but to the batter it is much faster. Why? According to the YES Network’s live game […]

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Push Through the Fear: What’s the Worst that Could Happen?

April 17, 2012
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ME Interview with Martha Felt, Successful Entrepreneur, Mentor and Board Member When I think of Martha Felt, her easy smile comes to mind. She’s so relaxed, so confident, so sure of the next move. How is it so? I, myself, usually have a concentrated look on my face. I am squeezing my brain for more […]

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